Brinker declares martech apocalypse: Email, SEO, ads collapsing

Brinker declares martech apocalypse: Email, SEO, ads collapsing

16h ago
ChiefMartec (Scott Brinker) ARMARM Borrowed Martech_landscape New

The Gist

  • 85% of email is spam as Google enforces 0.3% spam threshold

RevBots.ai View:

ARM companies already shifted to first-party data orchestration as third-party channels implode.