Cold Email Performance Benchmarks Show Reply Rate Gains

Cold Email Performance Benchmarks Show Reply Rate Gains

13h ago
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The Gist

  • A-level emails to operations see a 58% reply rate lift to 5.4%
  • Only 6.1% of emails to finance earn Lavender's A grade
  • A emails to finance see a 79% reply rate lift, the highest of any persona

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Email quality benchmarks reveal untapped reply rate potential, especially for finance teams.

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