Conference prospecting playbook: 5.4x more meetings with this sequence

Conference prospecting playbook: 5.4x more meetings with this sequence

9h ago
Lavender Blog Tab HopperTH Gtm_strategy New

The Gist

  • Targeted pre-event emails drive 82% of conference meetings
  • Post-event follow-ups convert at 3.1x higher rate
  • Playbook based on 50k inbox performance data

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The best conference ROI comes from systematic outreach, not chance hallway conversations.

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