Elena Verna: AI Disruption Forces Rethink of Product Growth Playbook
The Gist
- Elena Verna argues AI disruption is breaking traditional product growth models
- Distribution channels and customer acquisition strategies need radical reinvention
- Companies must adapt to AI-driven shifts in buyer behavior and expectations
RevBots.ai View:
Revenue teams need to overhaul their GTM playbooks to align with AI-disrupted buyer journeys.
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