Food ingredient rep builds $4M pipeline from scratch while US colleague inherits $15M
The Gist
- Canadian rep cold-built $4M pipeline while US counterpart inherited $15M
- Trade show lead gen efforts get redirected to US territory
- Technical expertise isn't translating to territory expansion
RevBots.ai View:
This shows the brutal math of territory assignments in founder-led sales orgs before proper RevOps systems exist.
Full Story:
r/sales →
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