LinkedIn CMO Jessica Jensen on turning AI into a growth catalyst

LinkedIn CMO Jessica Jensen on turning AI into a growth catalyst

20h ago
McKinsey Insights AI SprinklerAS Research_benchmarks New

The Gist

  • LinkedIn CMO discusses AI's role in driving growth at Cannes Lions 2026
  • AI transitions from experimentation to core growth strategy

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GTM leaders should focus on operationalizing AI experiments to scale impact and drive measurable growth.

Full Story: McKinsey Insights →