SaaStr's $2M lesson: Never deploy AI SDRs before nailing human process

SaaStr's $2M lesson: Never deploy AI SDRs before nailing human process

14h ago
SaaStr ARMARM Gtm_strategy New

The Gist

  • AI SDRs failed for 30 days until SaaStr cloned their best human SDR's playbook
  • Tools amplify existing motions—broken processes get broken at scale with AI
  • Founder-led sales must work before automating, even at $1M ARR startups

RevBots.ai View:

AI SDRs are force multipliers, not silver bullets—you can't automate what you haven't manually proven first.

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