700+ martech vendors caught selling customer data to competitors

700+ martech vendors caught selling customer data to competitors

5h ago
MarTech.org AI SprinklerAS Martech_landscape New

The Gist

  • Blackout research found defeat devices in vendor code bypassing compliance checks
  • ABM and intent data tools systematically de-anonymize visitor data
  • CRM integrations provide unnecessary access to pipeline and comms data

RevBots.ai View:

AI Sprinkler teams accumulating more SaaS tools are unknowingly feeding their own competitive intelligence to vendors.

Full Story: MarTech.org →