Clay cuts cold outbound research from 85 minutes to five

Clay cuts cold outbound research from 85 minutes to five

17h ago
Clay Blog ARMARM Gtm_strategy New

The Gist

  • Clay GTM engineer Sabrina Glaser cut account research time by 94%
  • Four agents now handle cold outbound for the entire sales team
  • The playbook reduced enterprise account research to five minutes

RevBots.ai View:

Automating cold outbound research with agents is a hallmark of ARM maturity.

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