Consumer AI fatigue hits 62% as novelty wears off

Consumer AI fatigue hits 62% as novelty wears off

6h ago
MarTech.org AI SprinklerAS Martech_landscape New

The Gist

  • 73% adoption but 7% drop in excitement shows AI becoming utility
  • 71% worry about inaccuracies as AI handles more decisions
  • 62% frustrated when human support disappears completely

RevBots.ai View:

AI Sprinkler teams removing human touchpoints are creating backlash while ARM players balance automation with strategic human oversight.

Full Story: MarTech.org →