Marketing ops blunder opts out 70% of sales leads overnight
The Gist
- Marketing spammed 1500+ handpicked leads without opt-in
- 70% of leads greyed out in Outreach due to GDPR violations
- Sales team now legally blocked from contacting opted-out prospects
RevBots.ai View:
This is a classic Tab Hopper trap: no centralized GTM governance leads to siloed teams torpedoing each other's efforts.
Full Story:
r/sales →
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